Reviewed on 16th Jan 2023

A guide through the Internet marketing maze

Australian Entrepreneur John North brings his background in Accounting, Banking, Finance, Personal Development IT, Marketing and Business Management and shares all of that information as it pertains to internet marketing in this succinct book designed to assist business owners in marketing efforts and to become more savvy in this new age of internet marketing. He is CEO of Evolve Systems Group and developed a network of services - Evolve Your Business - and shares that with the reader in many ways.

John's message is evident in the heading of his chapters of this book: Introduction: What is Internet Marketing & how is it different form traditional marketing?, Why should your company engage in Internet Marketing, The core components of Internet marketing, What are the different types of Internet marketing?, How to start your Internet marketing, Things you should be cautious about Internet marketing, Myths and facts surrounding Internet marketing, How to keep track of you Internet marketing, The latest trends of Internet marketing, and Enhancing you r current internet marketing.

As the author states in his conclusion, `Internet marketing is not something that can be ignored in this digital age. So if you really want to make your business a successful one you need to make sure to consider everything detailed in this Book. In addition, you need to be open to any new techniques to ensure that you're up-to-date and on par with, if not ahead of, your competitors.'
A more concise and concentrated book of helpful information on this subject would be difficult to find. Grady Harp, September 14

Reviewed on 16th Jan 2023

This book is common sense and an easy read. After reading this book I am no ...

This book was a real eye-opener. Until I read this book I was totally confused about internet marketing as I would hear conflicting view after conflicting view. This book is common sense and an easy read. After reading this book I am no longer confused about internet marketing. In fact I have already implemented two of the strategies and they are working fine.

Reviewed on 16th Jan 2023

I would surely recommend this to a friend

I got this book from a friend. I didn't expect this book would be this content-rich. Almost everything has been covered and lots of valuable information about Internet marketing. I would surely recommend this to a friend.

Reviewed on 16th Jan 2023

John lays out a clear, easy-to-followup, step-by-step blueprint ...